*“My friend was going through a breakup,” said Juan Flores, lead vocalist in the Rock band The Roulettes, about his new single “On the Way Down” (Rock Solid Talent Entertainment/Sony Music) – out September 6, 2024. “I had written it before I knew it would be a song. I wanted to tell his personal story…his feelings…the positive and negative connotations.”
The Roulettes consist of Flores, Luis Marquez on bass, Sergio Becerra on drums, and Jose Luis Ibave on lead guitar. The release of their “On the Way Down” single is in honor of Flores’ friend who had an emotional struggle during his breakup. Juan told me that he wrote the lyrics 15 -16 years ago. The band has a cover song reputation, so this original song is a special event. It was their performance reputation that attracted the Rock Solid Talent Entertainment record label.
“We were a cover song band,” Juan pointed out to me when we were talking about their humble beginnings. “The cover songs were Hard Rock. We’re trying to do our own thing now.”
I saw him singing with a guitar and asked about that and he said, “ I DO play the rhythm guitar, but we have a guitarist (Jose).”
“We get total freedom,” Jose jumped in when I turned the conversation to their new record label, the UK-based Rock Solid Talent Entertainment, distributed by AMG/Sony Music. “They believed in us from day one. We have three songs recorded….the third is coming out in three weeks.”
I asked Jose if he was the guitar player Juan was talking about and he said, “ Yes, I play guitar. I wanted to be a drummer but picked up the guitar and fell in love.”
Jose told me he is also a music teacher!
“By chance, we were playing last year at a biker show and one of their scouts was there who loved us and said, ‘Do you have original songs?!,” Juan recalled.
The band’s popularity is growing rapidly now and so are their devoted fans.
“The audience…asked to be at all the shows,” said Jose when I asked about how Hard Rock fans are. “They keep coming back…repeatedly…through word of mouth.”
The genre Hard Rock is at the top of the music industry – revenue-wise. It is the genre with the largest revenue stream for tangible (disk) record sales.
“We have other alternative Rock elements,” Juan pointed out when we were talking about The Roulettes’ style. “Such as Classic Rock (Beatles), lead guitar driven Rock (Metal Rock), and bass driven Rock (Pop Rock).”
As they said, the rest is history. The Roulettes have created their sound and have a fast ride to the top of the Rock industry because of Rock Solid Talent Entertainment’s backing. The RSTE imprint debuted the group with the single “Trigger Lip.” Then the imprint released their second “On the Way Down” – a very high energy emotional Hard Rock selection that highlights the talents of all the band members.
When I mentioned that there are not too many Hard Rock bands out right now, even though this genre is selling the most in disk record sales, Flores agreed and pointed out, “We noticed….there is not a lot of what we’re playing.”
The Roulettes’ “On The Way Down” can be downloaded at Spotify, Apple Music, Amazon Music, Tidal, Deezer, and YouTube. The “On The Way Down” single was recorded in the Nororiental Recording Studios in Juarez Mexico by Omar Villescas. It is produced and written by Juan Flores, Jose Ibave, Luis Marquez, and Sergio Becerra. www.RSTELabel.com www.RSTELabel.com/roster/TheRoulettes
SYNDICATED COLUMN: Dr. Eunice Moseley has an estimated weekly readership of over one million with The Pulse of Entertainment. She is also a Business Management/Public Relations Strategist and Consultant at Freelance Associates and is Promotions Director (at-large) for The Baltimore Times. www.ThePulseofEntertainment.com. EVENTS: “Uplifting Minds II” Entertainment Conference (ULMII), founded by Eunice in 1999, is into its 25th year. Next events are coming to Baltimore via Zoom Saturday April 20, 2024, presented by Security Square Mall and The Baltimore Times, and Los Angeles via Zoom Saturday, November 9, 2024. The ULMII event is a free entertainment conference offering a Professional Panel Q&A Session, a Professional Talent Showcase and National Talent Competition (vocal, songwriting, dance and acting) where aspiring artists have a chance to receive over $19,000 valued in prizes/product/services. Log onto www.UpliftingMinds2.com RSVP for Zoom Access at EventBrite.com or email info@thepulseofentertainment.com.
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